Medical tourism marketing in Kochi

• International patient pages in Arabic and English covering doctors, any accreditation you hold, the treatment journey, estimates, travel and stay
• A WhatsApp enquiry flow with greeting messages, guidance on sharing medical reports securely and response-time standards for your international desk
• Facebook and Instagram campaigns for the Malayali diaspora in the Gulf, who often arrange care for parents and relatives back home
• Doctor explainer videos in English with Arabic subtitles
• Brochures and presentations for facilitators, embassies and corporate partners
• Monthly reporting on enquiries by country, specialty and channel, including how many enquirers shared medical reports

1. 1
   Capability review. We meet your international desk and key specialists to confirm what you can offer patients from abroad, including interpreters, visa support letters, accommodation tie-ups and teleconsultation follow-up.
2. 2
   Market plan. We choose two or three markets and specialties based on your strengths and the international enquiries you already receive, rather than advertising everywhere.
3. 3
   Build. International pages, the WhatsApp set-up and reply templates go live before any ad spend, so the first enquiries are handled well.
4. 4
   Campaigns and review. We run Arabic and English campaigns in the chosen markets and review each month which countries send serious enquiries, moving budget accordingly.

Kochi's private hospital market is crowded, with hospitals such as Aster Medcity at Cheranalloor, Amrita Hospital at Ponekkara, Lisie Hospital in Kaloor, Lourdes Hospital in Pachalam and Renai Medicity in Palarivattom, alongside the General Hospital in the city centre and Government Medical College Ernakulam at Kalamassery. Between them sit specialist consulting rooms, dental and skin practices, fertility centres, diagnostic chains and physiotherapy clinics, many led by consultants who also work in hospitals. The city takes referrals from across central Kerala, Lakshadweep and Gulf Malayali families. City residents search by neighbourhood, metro station or doctor name rather than 'Kochi'; referral patients from other districts and GCC families research in English before travelling and expect quick WhatsApp replies.

We run medical tourism marketing by specialty, because multispecialty hospitals and dental clinics in Kochi are searched for in different ways:

• Multispecialty hospital marketing in KochiSeriously ill patients from Lakshadweep are regularly brought to Kochi by air or sea, and families from across central Kerala come here for specialist surgery, so a Kochi hospital's departments are often compared by relatives who must decide quickly and from a distance.
• Dental clinic marketing in KochiNRI families on summer, Onam or Christmas visits often try to fit dental treatment into a short stay in Kochi, so clinics that publish realistic timelines and answer WhatsApp enquiries from abroad are easier to choose.
• Fertility and IVF clinic marketing in KochiKochi fertility clinics often see couples where one partner works in the Gulf, so consultations and treatment cycles have to be planned around a few weeks of leave, and clear timelines, first consultations by video and careful handling of records matter.
• Ayurveda hospital marketing in KochiCochin International Airport is a main arrival point for overseas visitors to central Kerala, so ayurveda centres in and around Kochi compete for visitors as well as residents, which makes clear English information essential, with none of the cure claims the Drugs and Magic Remedies Act restricts.
• Dialysis centre marketing in KochiGulf Malayalis on dialysis who come home on leave need their sessions arranged before they land, so Kochi centres that explain how to book holiday dialysis and which records to send in advance are easier for families to plan around.

International pages and the WhatsApp enquiry process usually take four to eight weeks to set up properly. Serious international enquiries often take several months to turn into admissions, because families compare options, arrange visas and plan travel around work and school holidays. Medical tourism marketing is usually a monthly retainer, with ad spend in each market paid by you directly to Google and Meta. Scope depends on the number of markets, languages and specialties, how many international pages and videos are needed, and whether we support your international desk with templates and training. Any arrangement you have with medical tourism facilitators is separate from our fee, and because the NMC's October 2026 guidelines restrict commissions and per-patient payments connected with procuring patients, check facilitator contracts with your legal adviser. See how our pricing works.

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From Kochi, our office opposite Aster Medcity is 15 minutes to an hour away by road. Patients here often search by landmark, such as MG Road, Kaloor and Marine Drive, so local pages and your Google Business Profile have to use those names.

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Can our hospital or clinic in Kochi attract international patients if it is not a large tertiary hospital?

Yes, if it offers something worth travelling for, such as a planned procedure, an ayurveda programme or dental work that fits a short visit, and can answer enquiries quickly in English or Arabic. Many enquiries come from Malayali families in the Gulf arranging care for parents near their home town, which can favour hospitals outside the big cities. We assess this honestly in the audit before you spend anything on campaigns.

Which visa do international patients need to come to India for treatment?

India offers medical and e-medical visas for patients, attendant visas for companions, and a separate Ayush visa for treatment under ayurveda and other Indian systems of medicine. Eligible countries, documents and rules change, so your international desk should always point patients to the official Indian visa portal or the nearest Indian mission. We write that guidance into your pages and reply templates.

Do you work with medical tourism facilitators or replace them?

We work alongside them. Facilitators bring patients from markets where you have no direct presence, while your own pages and campaigns bring direct enquiries, so we prepare facilitator materials and track the two sources separately. How you contract with facilitators is your decision, but the NMC's October 2026 advertising guidelines bar doctors from paying or receiving commissions or referral fees connected with procuring patients, so check any per-patient commission arrangement with your legal adviser.